Ever heard of "Push, Nevada"? Created by Ben Affleck, this highly interactive experiment premiered on ABC this fall. It also became the first show to be pulled this season. Clearly something was missing in the experimental mix. Or perhaps it was the network execs who pushed Push up against a lesser-known struggling show called C.S.I. This blunder is yet more evidence that when it comes to applying new approaches in order to truly appeal to a younger demographic, the entertainment and media old guard are hopelessly out of touch. And before you even get comfortable on the intersections of Madison and Vine, look around and you'll notice that they both converge on a new path called New Marketing. Inquire about: Juice from the Vine - Strategic services designed to harness and extract the maximum value from the convergence of advertising and entertainment